(The English version follows)
我们在过去的 Daily Productivity Sharing 里分享过不少来自 Basecamp 这家公司的文章，今天则要分享他们写的一本书 Rework。这本书介绍了他们探索远程工作所获得的经验和教训，正如 Jason 在最近的文章里解释远程工作不是现场办公的延伸，而是一种不同的办公方式，我们不能拿现场办公的条条框框放到远程工作上。
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We've shared a number of articles from Basecamp in the past in our Daily Productivity Sharing and today we're sharing a book they've written Rework. As Jason explains in his recent article, remote working is not an extension of on-site work, but a different way of working, and we can't apply the rules and regulations of on-site work to remote work.
Please share this with your friends if you find it helpful:)
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Success gives you real ammunition. When something succeeds, you know what worked--and you can do it again.
Evolution doesn't linger on past failures, it's always building upon what worked. So should you.
What you do is what matters, not what you think or say or plan.
In fact, no matter what kind of business you're starting, take on as little outside cash as you can.
Embrace the idea of having less mass. Right now, you're the smallest, the leanest, and the fastest you'll ever be.
A business without a path to profit isn't a business, it's a hobby.
You just can't do everything you want to do and do it well. You have limited time, resources, ability, and focus.
There's the stuff you could do, the stuff you want to do, and the stuff you have to do. The stuff you have to do is where you should begin.
The big picture is all you should be worrying about in the beginning.
Be a curator. Stick to what's truly essential. Pare things down until you're left with only the most important stuff.
The core of your business should be built around things that won't change. Things that people are going to want today and ten years from now. Those are the things you should invest in.
It's easy to put your head down and just work on what you think needs to be done. It's a lot harder to pull your head up and ask why.
Sometimes abandoning what you're working on is the right move, even if you've already put in a lot of effort. Don't throw good time after bad work.
A successful alone-time period means letting go of communication addiction.
Instead, prioritize visually. Put the most important thing at the top. When you're done with that, the next thing on the list becomes the next most important thing.
Do less than your competitors to beat them. Solve the simple problems and leave the hairy, difficult, nasty problems to the competition.
In the end, it's not worth paying much attention to the competition anyway. Why not? Because worrying about the competition quickly turns into an obsession.
Small, simple, basic needs are constant. There's an endless supply of customers who need exactly that.
But the most fortunate companies have audiences. An audience can be your secret weapon.
Instead of going out to reach people, you want people to come to you.
Do something meaningful. Be remarkable. Stand out. Be unforgettable. That's how you'll get the best coverage.
Trade the dream of overnight success for slow, measured growth.
With a small team, you need people who are going to do work, not delegate work.
If you are trying to decide among a few people to fill a position, hire the best writer. It doesn't matter if that person is a marketer, salesperson, designer, programmer, or whatever; their writing skills will pay off.
The number-one principle to keep in mind when you apologize: How would you feel about the apology if you were on the other end? If someone said those words to you, would you believe them?
Weekly Book Club 022 - Good Strategy Bad Strategy
Weekly Book Club 021 - Nudge
Weekly Book Club 020 - Make Time
Weekly Book Club 019 - Keep Sharp
Weekly Book Club 018 - Why We Sleep
Weekly Book Club 017 - Your Brain at Work
Weekly Book Club 016 - How to Decide
Weekly Book Club 015 - The Almanack of Naval Ravikant
Weekly Book Club 014 - Finite and Infinite Games
Weekly Book Club 013 - Born a Crime
Weekly Book Club 012 - Measure What Matters
Weekly Book Club 011 - How Will Your Measure Your Life
Weekly Book Club 010 - Range
Weekly Book Club 009 - The Hard Thing About Hard Things
Weekly Book Club 008 - Talking to Crazy
Weekly Book Club 007 - Indistractable
Weekly Book Club 006 - Thinking in System
Weekly Book Club 005 - The Lean Startup
Weekly Book Club 004 - Let My People Go Surfing
Weekly Book Club 003 - It Doesn't Have to Be Crazy at Work
Weekly Book Club 002 - Writing My Wrongs
Weekly Book Club 001 - Poor Economics
Weekly Book Club 001 - Good Economics for Hard Times
Weekly Book Club 000 - The Motivation Myth