(The English version follows)

Patagonia 是一家令人尊敬的企业，它不光生产了大量令人喜爱的户外服饰/装备，同时也大力参与了环境保护。它的创始人 Yvon Chouinard 本身就是一位伟大的探险家，他将自己从小在探险中学到的道理运用到企业管理中：

My company, Patagonia, Inc., is an experiment. It exists to put into action those recommendations that all the doomsday books on the health of our home planet say we must do immediately to avoid the certain destru…