(The English version follows)

昨天的分享中，作者提到了 flywheel effect，即开始滚动一个飞轮会很累，但是随着惯性的增加，飞轮会转得越来越快，我们施加的力量也会小得多。这一概念最早是由畅销书 Good to Great 的作者 Jim Collins 提出的：

It was all of them added together in an overall accumulation of effort applied in a consistent direction.

From the outside, they look like dramatic, almost revolutionary breakthroughs. But from the inside, they feel completely different, more like an organic development process.

From the chicken’s point of view, cracking the egg is simply one more step in a long chain of steps leading up to that moment—a big step, to be sure, but hardly the radical, single-step transformation it looks like to those watching from outside the egg.

After years of lurching back and forth, the comparison companies failed to build sustained momentum and fell instead into what we came to call the doom loop.

原文在此：The Flywheel Effect

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In yesterday's sharing, the author mentioned the flywheel effect, which is the idea that starting to roll a flywheel can be tiring, but as inertia increases, the flywheel spins faster and faster, and we apply much less force to it. This concept was first introduced by Jim Collins, author of the best-selling book Good to Great.

It was all of them added together in an overall accumulation of effort applied in a consistent direction.

From the outside, they look like dramatic, almost revolutionary breakthroughs. But from the inside, they feel completely different, more like an organic development process.

From the chicken’s point of view, cracking the egg is simply one more step in a long chain of steps leading up to that moment—a big step, to be sure, but hardly the radical, single-step transformation it looks like to those watching from outside the egg.

After years of lurching back and forth, the comparison companies failed to build sustained momentum and fell instead into what we came to call the doom loop.

The full text is here: The Flywheel Effect

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